Harness the Power of Social Media: An Alternative Guide for Design & Construction Firms Kindle Edition

Harness the Power of Social Media: An Alternative Guide for Design & Construction Firms is a straightforward, no-nonsense guide to the most popular of the Web 2.0 media, what they can do for your business and how to get started using them. In this volume ZweigWhite presents an insider’s perspective on how to use these tools, what pitfalls to avoid when getting started, and how to manage a cohesive program of Web 2.0 tools to improve your business.Complete with insight from firm leaders who are using these technologies, we take the mystery out of social media and break it down into its most basic and immediately applicable parts. We explain unfamiliar vocabulary and present actual screen shots of the most popular sites to better show you how to use these tools.At ZweigWhite, we use social media to market and brand our firm, and in the process of using these tools, we have learned some of the tricks of the trade and things to watch out for when you launch into them as well. Let our expertise be your guide to the brave new world of Web 2.0, and watch your bottom line grow! Let Harness the Power of Social Media: An Alternative Guide for Design & Construction Firms show you how to brave the whole new world of social media marketing with confidence and success! Read more